Tata Consultancy to host Selling to India conference on March 6
On March 6, Cincinnati's Tata Consultancy North American Delivery Headquarters will host a conference that will put Cincinnati's professional community ahead of the curve on doing business India.On March 6, at Tata Consultancy Services Auditorium, in Miami Township, Clermont County, OH, the US Department of Commerce will present Selling to India: Opportunities Await, as part of its conference series titled Around the World in 2009: International Conference Series.The need to increase the collective India IQ is clear.With the world's second largest population and a rapidly growing middle class, opportunities for business in India are seemingly infinite. Cincinnati stands to benefit greatly from this take-off."There are great opportunities, but it is important for Cincininati firms to do the research to find out if selling to India fits their strategy," says Kara Sweeney, international trade specialist, U.S. Commercial Service – Cincinnati. However, there are a plethora of issues to consider before exporting products across the globe. Indian social customs – particularly the caste system – different expectations with regards to the business process, and a slow decision making style are among a few of the numerous differences that must be accounted for.This is where Selling to India comes to the rescue.Selling to India, sponsored by Frost Brown Todd Attorneys, will feature an impressive line-up of business leaders and India experts. They will enlighten attendees on the financial, legal and cultural considerations that must be accounted for when courting the Indian market.Presenters include Consul General of India-New York, Prabhu Dayal; Dr. Abdul Quader Shaikh, Senior International Economist, US Commercial Service, US Department of Commerce; and Abid Ali Z. Neemuchwala, Vice President of Tata Consultancy Services."By attending our March 6th event, local businesses can find export resources to help them determine if India is the right market for their company and provide the tools to assist them in positioning themselves for success," Sweeney says. For more information or to register, visit here.Writer: Jonathan DeHartSource: Tata Consultancy Services, Kara Sweeney, US Commercial Service






