Young Professionals (YP) like to mingle. And co-ed sports are a popular way they do so.
Seeing the potential of connecting YPs and local businesses, Cincinnati Sports League has opened its site to advertisers who want to reach this demographic through a segmented approach.
In the past, CSL offered major advertising sponsorships. But now, for the first time in its eight years online, CSL will offer segmented advertising packages, including monthly and quarterly advertisements.
"This is a strategic move to take advantage of the depth of our demographic," says CSL President Brian Polark. "The young professional market is very valuable to advertisers."
Not a bad prospect given CSL's 1.3 million monthly visitors.
Single ads, custom packages, special positioning and rotating ads – there are no shortage of options. This variety of choice provides affordable ways to connect with YPs without breaking the bank.
"Our audience might be a great fit for a company’s brand, product or service, and we are making it easier than ever for advertisers to take advantage of our outreach," Polark says.
To learn more about CSL's new advertising opportunities, visit here.
Writer: Jonathan DeHart
Source: Jill Isaacs
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