Empower MediaMarketing has just added eight new employees to the full-service multi-media communications firm.
That brings the total number of employees up to 170 at the Mt. Adams company that specializes in reaching consumers through a wide variety of media platforms. Empower was founded in 1985, and clients include U.S. Bank, Meijer, Marzetti Company, Godiva Chocolatier, Long John Silvers, Bush Brothers & Co., Humana and Michaels Arts & Crafts Stores.
The growth comes from bringing on new clients and adding services for existing clients, said Empower MediaMarketing president Jim Price.
"We've grown specifically in word-of-mouth marketing. A lot of that is in social media and grassroots experiential marketing," Price said.
Several of the new employees are from the Cincinnati area. Others came from Chicago. All have started work and will be working in Cincinnati, Price said. In addition to word-of-mouth strategists, the company has also hired a local broadcast strategist, a media associate and media coordinator and other positions.
Writer: Feoshia Henderson
Source: Jim Price president Empower MediaMarketing
You can follow Feoshia on twitter
@feoshiasoapbox
Enjoy this story?
Sign up for free solutions-based reporting in your inbox each week.