At the 2009
Advertising Research Foundation
Annual Convention in New York, ThinkVine
announced the general release its flagship marketing analysis and planning product The Emerging Marketplace.
Under development for the past three years and beta-tested by several Fortune 500 companies, the new product gives companies the collective and cross marketing impact of advertising and promotion on the consumer, actionable output, the ability to run unlimited "what if" scenarios, and an application that stays current with changing market conditions.
"Arming marketers with The Emerging Marketplace means basing important decisions off of the most current information available and turning responsiveness into a competitive advantage," says Damon Ragusa, founder and CEO of ThinkVine.
ThinkVine is currently engaged in the consumer packaged goods, food and beverage, pharmaceutical, and technology sectors, among others.
Read the full release here