PR, Marketing + Advertising

Sen. Cates goes to bat for 2013 All-Star Game in Cincinnati

A state senator, from the northern Cincinnati suburb West Chester, has introduced a resolution to the Ohio Senate that urges MLB Commissioner Bud Selig to select the Reds to host the 2013 All-Star Game. Senator Gary Cates' resolution had bipartisan support with Sen. Eric Kearney, D-Cincinnati, and Bill Seitz, R-Cincinnati as cosponsors. "As the first professional baseball team in 1869, the Reds have played an important role in the evolution and growth of Major League Baseball," says Cates who also says that Cincinnati has some of the most devoted fans in the game. The Reds last hosted the game in 1988 at Riverfront Stadium.  The Reds now play at the new Great American Ballpark located on Joe Nuxhall Way in downtown Cincinnati. Read full article here.

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Burger Beer Back And It’s Cheap!

The beer that was Reds baseball is returning to shelves soon at a price that's right for the current economic times. Generations of Cincinnatians and Reds baseball fans grew up with Burger Beer and 'Burgerville' out in the Sun/Moon deck at Crosley Field. On May 29th the historic beer will be relaunched at the Cincinnati Reds Hall of Fame and Museum by its new owner and the Reds. Burger Beer lovers will be able to purchase Burger Classic and Burger Light throughout Ohio, Kentucky and Indiana for $5.99 a twelve pack in cans.  Burger was one of the first beers in the country to be sold in cans. Read full article here.

Cincinnati USA Loves YP’s

While many people may still think of Cincinnati as an old industrial town built on pork processing, the city is quickly becoming a hip, cosmopolitan area that is drawing in young professionals from all over. The city has a large collection of companies that are always hungry for young talent.  This combined with the area's love for the arts, festivals and political leaders that are putting YP's at the front of the discussion is what is transforming this city into a YP success story. The area is in a significant rebranding process and has embraced the creative class.  The city and region are also leading in green innovative technologies. There are strong benchmarks for YP growth and retention for the future and Cincinnati seems to get it with their love for YP's. Read full article here.

Downtown Cincinnati Inc. reports continued progress

Based on a recent opinion survey, Downtown Cincinnati Inc. (DCI) is noting that perceptions of downtown are improving and that more people are visiting downtown, coming more frequently, staying longer and spending more money. Respondents also saw downtown s "fun, genuine and unique," and more people are considering downtown for dining, shopping and entertainment than they did a year ago. In the 2008 annual report that also came out DCI reports that sales of the Downtown Cincinnati Gift Card are up 20 percent, pedestrian traffic remained steady, Class A vacancy rates decreased, 20 new businesses opened and some $926 million in projects are underway and expected to be completed in the next two years. Read full article here.

Cincinnati one of America’s Best Bargain Cities

A recent study by Forbes has found Cincinnati to be one of America's Best Bargain Cities.  The study looked at a variety of factors including cost of living, housing opportunity, unemployment rate and average salary. Of those categories, Cincinnati scored particularly well in its cost of living and housing opportunity.  Cincinnati also scored in the top half, of the 50 cities ranked, for its unemployment rate. Cincinnati was tied with Indianapolis at the number five spot and was one of four Midwestern cities to make the top 15.  The only other Ohio city to make the list was Columbus. Read full article here.

Cincinnati ranked among best cities for college grads

In a new ranking Cincinnati comes in at the number four spot for the "Top 10 Best Cities for Recent College Graduates." The ranking was based on the top U.S. cities with the highest concentration of young adults (age 20-24) based on 2006 U.S. Census data, the inventory of jobs requiring less than one year of experience and the average cost of rent for a one bedroom apartment.  The data was in part compiled by CBcampus.com and Apartments.com. The study showed that Cincinnati has nearly 3,000 job openings, in the area, primarily in the sales, customer service and health care industries.  The average rent for a one bedroom apartment was found to be $691. Read full article here.

Abstract Displays’ Eng named Ohio Small Business Person of the Year

Carla Eng, owner of Abstract Displays Inc., has been named Ohio Small Business Person of the Year by the U.S. Small Business Administration.Founded in 2001, Abstract Displays designs and produces exhibits for sales, marketing, and corporate events and has seen revenues grow 54 percent over the past three years.The company was also ranked by Diversity.com as one of the Top 100 Women-Owned Businesses in Ohio and a Top 100 Diversity-Owned Business in Ohio.A national winner from among all 50 states, the District of Columbia, Puerto Rico, and Guam will be announced during National Small Business Week, May 18-22.Read the full article here.

Ohio Prospector commercial properties site first in nation

A new statewide commercial properties website for the state of Ohio has launched, making Ohio the first state in the nation to offer this service as part of the business location search engine ZoomProspector.com.Ohio Prospector, an interactive online mapping interface, gives businesses the opportunity to search for commercial properties, view demographic data, visualize infrastructure, and generate location-specific reports.The website, built by GIS Planning, Inc., was supported by efforts from a number of major economic development organizations across the state, including organizations in Cincinnati, Hamilton County, and Clermont County."It is the first statewide economic development website that integrates property search with community characteristics such as population size, income, and college education," says Andrew Kuchta, director of economic development for Clermont County.  "This allows businesses to find the optimal community to invest in the state and gives Ohio a competitive advantage."Read the full release here.

New opt-in Cincinnati Twitter Database is 500 members strong and growing

Cincinnati has a vibrant social media scene.  And its members like to keep each other up to date, sometimes several times a day, via Twitter.Thanks to a recently created online database, Cincinnatians who Twitter have a phone book of sorts.The Cincinnati Twitter database was launched a mere three weeks ago and already has over 500 members.  This database was created by Kevin Dugan, cofounder of Cincinnati Social Media, market consultant and blogger on Strategic Public Relations and The Bad Pitch; and Shannan Boyer, cofounder of Cincinnati Women Bloggers, blogger on things parenting at Mommy Bits and Account Supervisor at Wordsworth Communications. "They meet a lot of people interested in social media through organizations like Cincinnati Social Media and Cincinnati Women Bloggers," Dugan says.  Drawing on these connections, they "decided to create the list to encourage local conversations and interaction on Twitter with this vibrant, active group."While there are numerous national sites that list everyone on Twitter, Dugan points out that a distinguishing point about the Cincy database is that it is opt-in.  "You have to enter your information to be included," he says.And true to the nature of social media, this database is completely democratic.  Moreover, it's free."We used Google Doc's form tool, which allows you to create forms that collect and organize data and allows you to host the information online," Boyer says.  "Anyone can access the information."This democratic approach to sharing contact details fosters a spirit of dialogue and community, encouraging participation."Twitter is a handy utility," Boyer says.  "For example, it's a great way to rally around a cause.  You can get connected more easily than ever, become a part of these efforts and make a difference in your community."A case in point was a recent blog entry on Boyer's personal blog calling for area bloggers to march in honor of a fellow blogger's child who was lost to respiratory problems.   "This is just one way Twitter proves itself to be a useful tool and we're hoping Cincinnati continues to put the tool to good use," Boyer says.    To get plugged in with other locals, add your Twitter details to the list, here.  Then start chatting. Writer:  Jonathan DeHartSource:  Kevin Dugan, Shannan Boyer  

Cincy USA Regional Tourism Network unveils 2009 marketing plan that stands to earn the city millions

The numbers show that Cincinnati is a destination of choice. From May to September 2008 alone, weekend travel spurred by the initiatives of the Cincinnati USA Regional Tourism Network (RTN) on CincinnatiUSA.com earned the city over $35 million and saw a 2.1% visitor demand."The tourism impact is of course much larger than that each year, in the hundreds of millions, because it is comprised of business and leisure travel and has extended impact on hotels, attractions, shopping, dining," says Linda Antus, president of the Cincinnati USA Regional Tourism Network.In other words, tourism means big money.In an effort to make the returns for this year even bigger, the RTN has just unveiled its 2009 leisure tourism marketing program for the Cincinnati region.  This plan is aimed specifically at weekend tourism, which makes up 35% of the city's tourism revenues.  As part of the initiative, the RTN has developed weekend itineraries and value packages for 52 weekends.According to a March survey of travelers who frequent Cincinnati, seven of ten respondents cannot get enough.  "As far as leisure tourism for the peak season, the RTN is cautiously optimistic that travelers within 300 miles will find us attractive and compelling as a getaway destination," Antus says.  "This season, our most loyal customers have responded to our March survey with 7 of 10 respondents planning to visit our region in 2009." The qualities Antus attributes to Cincinnati's draw are value and family friendliness.  "No doubt, the quality, variety and value for the dollar in CincinnatiUSA are areas of strengths that we have and are clearly marketing to visitors in 2009," Antus says.  "The experiences we offer and the way we regard families travelling together are key attributes that our loyal visitors love us for and will be seeking more than ever in 2009."To learn more about the RTN's 2009 tourism initiatives, visit here.  Writer:  Jonathan DeHartSource:  Jackie Reau, Linda Antus

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