Profile: Stacey Shiring of Bridal Divas Ink

Founder Profile: Stacey Shiring of Bridal Divas Ink

Why did you start your business?

I wanted to build a company that blends community with commerce to address the $12 billion US stationery market. Bridal Divas Ink allows local stationery stores and graphic artists to bring their designs to the online shopper, without the expense and time to run an ecommerce store. Our only requirement to submit your designs on our site, besides great design, is that each local artist must do volunteer work in the community.

What resources here did you take advantage of and how did they help?

We moved in the Hamilton County Business Center (HCBC) in July and they have been a great resource for providing business counseling and affordable studio space. There are many different types of companies in the HCBC which gives you a chance to learn from other entrepreneurs outside your market. Each business owner and the mentors at the HCBC are incredibly supportive and open to share their experiences with you.

Where did you find your first employee?

My degree comes from the University of Cincinnati’s- Design, Architecture, Art and Planning and my co-op experiences were valuable to my career. I knew that I wanted to be able to give a student the opportunities that I was given and have had two talented digital design students from the DAAP program as interns.

What advice would you give to someone starting a company here?

You must find a good network of people to support you and who you can support. A friend had sent me a link to Bad Girl Ventures and attending their classes was a turning point for my business. Their curriculum, advice and support has improved Bridal Divas Ink's path to success, and I could never thank them enough for helping me turn business challenges into successful opportunities.

What’s next for you and your company?

I see Bridal Divas Ink as a national brand that will build a community of consumers, artists, local business and charities that realize the importance of buying online from their neighbor. We are excited to be expanding our stationery offerings into holiday cards this month and will be having an Opening Party on Oct. 18 from 5-7:30 p.m. Mark your calendar and we look forward to helping you support your local artists and charities!