CVG airport aims to improve and modernize passenger experience

The Cincinnati/Northern Kentucky International Airport (CVG) has entered into an agreement with Lockheed Martin for the first full-scale installation of the company’s airport passenger management technology in the United States.
 
Lockheed Martin’s Chroma Airport Collaboration Database (ChromaACDB) is a system of technologies that helps airports see how passengers move through their terminals so they can understand and improve the travel experience. BlipTrack, a part of ChromaACDB, is a completely anonymous way of monitoring passenger throughput times using mobile device signals to measure time between points through the airport.
 
The company is working with the airport to implement a system that provides passengers with real-time information on throughput times in key areas such as security, allowing them to plan their journey through the airport.
 
“Customer service and the overall travel experience are top priorities for CVG,” says CVG spokesperson Melissa Wideman. “With increased access to affordable technology platforms and travel pattern modeling, we want to be on the leading edge of airports. The bottom line is that CVG invested in the BlipTrack technology to increase efficiency.”
 
The technology will also help the airport deliver on key passenger experience initiatives in conjunction with the Transportation Security Administration (TSA).
 
“The BlipTrack technology benefits both passengers and the airport team as it allows them to see, in real time, where potential queues and pressure points are and provide proactive planning of the situation to improve service, said Martin Bowman, director of Global Airports for Lockheed Martin. “Knowing where there is congestion allows passengers to avoid lines—so they can spend more time shopping or relaxing in the airport. This is all about improved collaboration between the airport, airlines and TSA for the enhancement of the passenger experience.”
 
CVG’s goal with the technology is to shepherd passengers through general boarding in 15-20 minutes and through TSA pre-check in 10 minutes. In addition to adding Bliptrack, CVG will overhaul its website in August, at which point passengers can track the security wait time directly from the website.