Strata-G joins NY based marketing agency

Strata-G Communications, one of the leading advertising and public relations companies in Cincinnati, will merge with Eric Mower + Associates, one of the largest marketing agencies in the country.

The downtown-based agency has more than 35 employees, all of whom stay on staff and be overseen by the two founders of Strata-G, Jeff Eberlein and Tony Magliano. The firm now joins the ranks of a company that has offices in New York, Atlanta and North Carolina, to expand the EMA to more than 250 employees and an estimated $250 million in billing in 2012.

"The combination of EMA and Strata-G makes good business sense in many ways and brings two excellent agencies together. Combining our full-service capabilities, including strong digital and public relations expertise, and enlarging the footprint our organization makes, means more and better resources to clients, greater opportunities for employees, and a bigger profile to attract new and larger clients, regionally and nationally," says Eric Mower, chairman and CEO of EMA.

Strata-G launched in 1994 when Eberlein and Magliano acquired the six-person graphic design firm, Hsiung and Associates. It has grown by serving clients such as the CVG airport, White Castle and Convergys. EMA is an integrated marketing communications agency with specialized expertise in business-to-business marketing and public relations.

Both firms have a long history of community engagement and providing pro-bono services for local organizations, such as Madcap Productions and the Requiem Project. To celebrate the merge, the two companies have formed an online fundraiser named Coming Together For Good, which will donate $1 per unique visitor to Habitat for Humanity, with a max contribution of $5,000.

"This is a wonderful opportunity for our employees and our clients," says Eberlein. "As part of EMA, a much larger organization with a more significant footprint, we are positioned for greater growth, enhanced services and the ability to provide more career opportunities for our staff."  

By Evan Wallis