Sanger & Eby grows teams, expands services

With more than 25 years in business, strategic design and technology firm Sanger & Eby continues to grow as it announced the addition of three new members to its team: Adeline Ledford as Director of New Business, Kevin Roesch as Strategic Planning Associate and Michael Klaas as Web Development Co-op.
 
“We’re thrilled to have these new additions to the team,” says founding partner Donna Eby. “Two of these are new positions we’ve created. With the expansion of our talented staff, each in different divisions, we’re able to extend more opportunities to new and existing clients, as well as our own team.”
 
All three of the hires come from within the region, Roesch and Klaas both from the University of Cincinnati and Ledford from Miami University at Oxford.
 
“Cincinnati has always been somewhat of an unexpected hotbed for creative talent, which is a great thing for the city as well as our business,” Eby says. “We’ve hired creative thinkers and writers who also possess a skill for research, something we can’t get enough of in this business.
 
Although it’s one of the largest women-owned businesses in Cincinnati, Sanger & Eby is poised to enter new areas of business through this staff expansion. Clients include Macy’s, Fifth Third Bank, Luxottica and Roto-Rooter.
 
“For years, we’ve worked on talent communications, and recently we’ve developed an expertise for education branding as well,” Eby says. “We needed a Director of New Business to help in saturating these markets. Our clients also have growing needs for new methods of strategic thinking, so we carved out a position for an associate strategist.”
 
In addition to these areas, Sanger & Eby has expanded its suite of strategic resources for clients, including the area of content creation.
 
“We recognize we have a talented staff of thought leaders in their own right that help us expand and propel forward,” Eby says. “Our commitment is to our staff, our city and, of course, our clients. Throughout our 25 years, we’ve made sure to execute the best strategy to give them lasting results.”
 
 By Mike Sarason